Explain Your
Business Confidently
Using the Power of Story

Ditch the "deer in headlights"
look and book more
clients with a storytelling
one-liner that attracts, nurtures
and converts.

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free resource

Ready to blow their socks off?

Download your free guide and learn how to explain your business.

Leave the "um"' and "uh"'s behind.

Talk about your business in a way that perks ears and piques interest.


Get specific.

Laser in on the main
character - your ideal client.


Be empathetic.

Understand their pain point
on a personal level.


Stay confident.

Be clear and concise, with
no fumbles or bumbles.

Copy of Booster - Lead Magnets (6)

Are you ready to get clear with The Power of Story?

Super-charge your elevator pitch!

Download your free guide and learn how to confidently talk about what you do using the power of story.

AshleyKay_019 (1)

   Hey, I’m Ashley!

I have had my fair share of embarrassing moments.

You know the ones I am talking about: those times when someone asks, "So, what do you do?" and you launch into a droning monologue fit for a Shakespeare play.

Or your freeze up like a popsicle, unable to form a coherent sentence.

Maybe you even start sweating so much that you have to back away (yeah, that one is gross).

It took me a while, but I found the perfect way to get past those awkward moments and confidently speak about my business in a way that gets people asking for more.

Using storytelling.

Download your free "Explain What You Do" Guide, and soon you will stop doubting your expertise and start booking more clients using the Power of Story.

Cheers to confidence,

Ashley Falletta


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Explain your business in 4 easy steps!

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I’m a StoryBrand Certified Guide

Web - StoryBrand Guide Badge (1)

When I ask entrepreneurs what their biggest challenge is, they all tell me one thing: “establishing a clear message for my business.” That’s why I decided to become a StoryBrand Certified Guide. This designation allows me to use the proven SB7 Framework to craft a powerful marketing message, using the art of storytelling.

And trust me - it works.